the new ethical chinaThe fake words "ethical fashion" were invented in 2005.
At the same time, government was pumping millions of pounds into Anglo-Chinese trade in the creative industries. UK Trade and Investment had been given the priority. The London Development Agency had an office in Beijing, for reasons that were never clear. "Minister James Purnell" is quoted in the grant proposal. So is this a plot about secret agents, funding PR efforts that would take words like "British", "jobs", "Vegan", "Fair Trade", "Organic", "no fur", "Human Rights" and "Democracy" out of fashion? And replace them with phrases like "concious awareness" and "artisan" and "ethical fashion"?
Did the UK Ambassador to Peking stop raising questions about human rights and say "that's a nice jacket - shall we go shopping?" instead?
Some of what government got-up to at the time is listed in this grant proposal asking for 80% of the Higher Education Funding Council's Innovation Fund, which was duly paid.